Welcome to Sri Lanka's Endangered, a social-impact project operated in Sri Lanka through the sole proprietorship “The Enterprise.” It is part of a larger initiative by The Playn to spark local conservation action through education, storytelling, community involvement, and socially responsible brands.
We’ve set ourselves a rather modest goal: to look after the world, one small, endangered species at a time, starting right here on this remarkable island. Now, before you start thinking that we’ve gone entirely bonkers, let’s take a deep breath and dive into why we’re here and why you’re here too.
You see, when it comes to climate change, sustainability, and the plight of endangered species, most of us are familiar with the headlines. We’ve all heard the worrying reports of polar ice caps melting, rainforests disappearing, and species slipping off the face of the Earth faster than we can say "bio-diversity." But here’s the thing: while these problems seem vast and distant, they’re not someone else’s responsibility. They’re ours. Yes, even yours.
At Sri Lanka's Endangered, we believe that everyone, from seasoned wildlife experts to those of us who are just figuring out how to recycle properly (or those of us who feel bad that we haven't even got there yet)—can play a part in turning things around. And the best bit? You don’t need a PhD in conservation or a superhero cape to make a difference (though, if you have either, good for you).

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What we want to do
Our goal is quite simple: we want to help you along your journey towards protecting Sri Lanka’s endangered species and preserving our planet. We believe that, with a little nudge in the right direction, everyone can take meaningful steps toward sustainability. And while we’re at it, we hope to remind you that, much like a good cup of tea, saving the planet is best done together.
It all starts with awareness. Let’s be honest, most of us couldn’t name more than a handful of Sri Lanka’s endangered species. We might know about the Sri Lankan leopard (thanks, wildlife documentaries!), but what about the other incredible creatures that call this island home? Did you know the Pangolin is under threat? Or that the Purple-faced Langur is struggling to hang on?
But here’s the thing: once you start learning about these animals, you’ll care about them. And once you care, you’ll want to help.
Trust us, it’s a slippery slope.

So, how Do We Do it?
At Sri Lanka’s Endangered, we’re all about giving you the tools, information, and inspiration you need to get started. We’re not asking you to quit your day job, sell all your worldly possessions, and live in a tree (though, if you’re into that, no judgment). We’re simply here to help you take the first step.
Whether it's
learning about:
We’ve made it easy for you to start small and think big. The more you know, the more you’ll care, and before you know it, you’ll be part of a growing community of people who are making a real difference... right here in Sri Lanka.

Why Bother?
Now, we get it: life is busy. There are bills to pay, jobs to do, and traffic to sit in. But here’s a little secret: when you start to care about something bigger than yourself, something wonderful happens. You feel more connected, more purposeful, and, dare we say, happier. It turns out that doing good really does feel good.
Think of it this way: by protecting Sri Lanka’s endangered species and doing your part for the planet, you’re not just helping to save the animals—you’re also helping to save the best version of yourself. You’ll meet like-minded people, share stories, and feel proud of the steps you’re taking. You’ll even start to notice that those small steps lead to bigger changes, for you and for the world around you.

So, whether you're a nature enthusiast, a busy professional, or just someone who’s curious about how they can make a difference, we invite you to take that first step with us. Learn about the animals on the brink of extinction, discover what you can do to help and start conversations.
We’re all in this together. And while we may not have all the answers (we’re learning, too), we do know one thing for certain: together, we can make a difference.
Let’s get started. It’s easier than you think, and far more rewarding than you can imagine. Sri Lanka’s Endangered: Saving species, one small step at a time... yours.
We believe that by coming together, we can create a future where endangered species are cared for, where ecosystems are protected, and where every individual can make a difference in the world.

Our Unity Icon
The Unity Icon begins with you. Imagine yourself as a triangle... your corners holding your dreams, your skills, and even your quirks. These make you unlike anyone else. At the center of that triangle lies a dot: your conscience. It’s the quiet voice that whispers care, the reminder that you are part of something bigger.
On our own, our triangles point in different directions. We care about different things, and our energy scatters. That’s why the challenges of our time often feel overwhelming... too big for any one person to solve. But when one corner of each life turns toward the same purpose... to care for our planet and the life we share... something extraordinary happens. Scattered sparks align. Small actions connect. And what once felt impossible begins to shift.
This is how forests regrow, oceans heal, species find refuge, and communities begin to thrive again. The Unity Icon reminds us that we don’t change the world by being perfect. We change it by pointing part of who we are in the same direction... together. And here’s the truth: you are already part of this movement, because your conscience already knows where to point.
Our Mission
Our mission is to provide a platform that anyone can use for themselves or to encourage others on their own journey to make a difference by supporting conservation efforts that safeguard the future of our natural world. Doing this by leveraging the work done by the experts & organisations in Sri Lanka to create awareness about the critical status of Sri Lanka's wildlife and habitats, and what has to be done to help.


Our Vision
We envision a Sri Lanka where biodiversity flourishes, where coexistence between humans and wildlife is harmonious, and where every person is empowered to contribute in their own unique way to the protection of our environment.
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Help Us
Whether you're a wordsmith who can make the dullest facts dazzle, a social media whizz who can rally the troops, a well-connected soul with a knack for putting people together, or simply someone who knows a lot about a lot, we’ve got a spot for you.
Dive into our volunteer opportunities and discover where your talents can make waves. This isn’t just about donating your time or resources; it’s about joining a vibrant community dedicated to raising awareness and inspiring action.
So, whether you're popular, prosperous, or just full of knowledge, pull up those sleeves and let’s stir things up! Together, we can amplify our voices and work toward a future where endangered animals not only survive but thrive. Your contribution... whatever it may be... could be the spark that gets the world talking (and maybe even laughing) about the urgent need for conservation.
Pick Your Skills
Philanthropic Visionary (aka, Planet-Saving Hero with a Big Heart)
Exceptional generosity and a desire to make a meaningful impact.
A well-stocked bank account that’s ready to help save endangered species and the planet.
An appreciation for creative, out-of-the-box conservation projects.
A willingness to collaborate with a quirky, passionate team of changemakers.
Do you have the financial means and the heart to make a difference? As a Philanthropic Visionary, you’ll play a starring role in helping us achieve our mission to protect endangered species and empower communities. Your funding could support groundbreaking conservation initiatives, build platforms that inspire change, or simply keep the lights on while we save the world.
This isn’t just about money—it’s about creating a legacy that future generations (human and animal alike) will thank you for. Whether you’d like to quietly fund behind the scenes or be celebrated as one of our champions, we’d love to chat about how you can help.
Quantitative Researcher (aka, The Data Detective for Change)
Expertise in quantitative research methods, including surveys, experiments, and statistical analysis.
Proficiency with data analysis tools and software such as SPSS, R, Python, or Excel.
Experience designing and analyzing large-scale surveys and behavioral data.
Strong skills in data visualization and presentation tools (e.g., Tableau, Power BI).
Ability to interpret complex data into actionable insights for non-technical audiences.
Experience collaborating with diverse stakeholders, including environmental specialists and community organizations, to design impactful research.
Familiarity with A/B testing, impact metrics, and predictive modeling.
Knowledge of environmental or advocacy topics is a bonus.
Are you someone who sees numbers not just as data points but as a story waiting to be told? As our Quantitative Researcher, you’ll uncover insights from data to ensure our content, strategies, and initiatives have a measurable impact on inspiring action and change.
You’ll collaborate closely with environmental specialists, advocacy leaders, and community organizations to design research that highlights key challenges, identifies opportunities, and tracks progress. Your role will involve analyzing survey results, user behavior data, and campaign performance to identify trends and patterns that inform our strategies.
In addition to shaping how we craft content and initiatives, you’ll develop metrics to evaluate gaps in environmental advocacy and the effectiveness of our efforts. Your findings will help pinpoint what works, what doesn’t, and where we can make the most significant difference.
This role is ideal for someone who loves diving deep into data, finding actionable insights, and using numbers to fuel real-world change. If you believe data has the power to save the planet, we want to hear from you!
English Proofreader & Copy Optimization Specialist
Meticulous command of English grammar and style; Strong editorial judgment and attention to detail; Understanding of persuasive writing and audience psychology; Familiarity with digital platforms (e.g., Wix, WordPress); Ability to refine content for clarity, emotional impact, and call-to-action performance; Experience in proofreading advocacy, educational, or nonprofit communications preferred.
If you have strong English writing skills and a love for language, but not all the technical experience listed above, don’t worry. We can help you learn. What matters most is your willingness to grow, collaborate, and use your words to make a real difference.
Do you have a sharp eye for detail and a feel for words that move people to act? As our Proofreader & Copy Optimization Specialist, you’ll help ensure every word on our website feels clear, credible, and inspiring.
Your work will begin with proofreading and polishing our live website content, making sure it reads naturally, reflects our tone, and invites readers to take action. You’ll also help strengthen our calls to action across all pages, encouraging more Advocates, Experts, Organizations, Photographers, and other stakeholders to join our mission.
By refining copy and elevating clarity, rhythm, and persuasion, you’ll help transform engagement into impact, one sentence at a time.
Join us to make every word count in protecting Sri Lanka’s endangered species.
Fundraising Specialist (aka, Our Champion for Conservation Cash)
Proven experience in fundraising, grant writing, or donor relations.
Exceptional communication and storytelling skills to inspire support.
Strategic thinking to identify and cultivate potential donors and sponsors.
Proficiency in fundraising tools and platforms (e.g., Salesforce, Donorbox, or similar).
Networking skills to build relationships with individuals, corporations, and foundations.
Creativity in developing innovative campaigns and events.
Familiarity with environmental or conservation-focused funding is a plus.
Are you the kind of person who can turn a conversation about sea turtles into a donation big enough to save a beach? As our Fundraising Specialist, you’ll be at the forefront of rallying financial support for our mission.
Your role will include identifying funding opportunities, building relationships with donors, and crafting compelling proposals that showcase the impact of our work. From engaging philanthropists to creating fun, impactful campaigns, you’ll ensure that every dollar raised goes toward protecting endangered species and inspiring change.
You’ll work closely with our team to align fundraising efforts with our goals, and you’ll have the freedom to experiment with creative approaches to inspire generosity. Whether you’re pitching a grant, hosting a fundraiser, or charming a potential sponsor, your efforts will directly fuel the work that matters most.
Country Manager (aka, Captain of Local Impact)
Strong leadership and management skills with experience overseeing teams and projects.
Deep understanding of local environmental challenges, cultural nuances, and advocacy opportunities.
Proven ability to build and maintain relationships with stakeholders, including NGOs, government agencies, and community organizations.
Strategic thinking and problem-solving to align local efforts with global goals.
Proficiency in project management tools (e.g., Asana, Trello) and reporting systems.
Exceptional communication skills to represent the organization locally and inspire teams.
Budget management experience and a knack for making the most of available resources.
Familiarity with fundraising, partnerships, and public relations is a plus.
Are you passionate about leading change in your community while working as part of a global mission? As our Country Manager, you’ll be at the forefront of our efforts to inspire and empower action on environmental issues in your country.
Your role will include overseeing local projects, building partnerships with specialists and organizations, and ensuring that our content and initiatives align with the unique challenges and opportunities in your region. You’ll act as the bridge between our global strategy and local implementation, working to amplify our impact on the ground.
As a leader, you’ll manage local teams, ensuring they have the resources and support they need to succeed. You’ll collaborate with researchers, content creators, and campaign managers to deliver initiatives that resonate locally and contribute to measurable change. Additionally, you’ll identify gaps, opportunities, and success stories that can inspire action and replicate best practices globally.
This is a role for someone who thrives on responsibility, believes in the power of collaboration, and wants to be a catalyst for meaningful change.
Platform Systems & Trust Steward
Systems Thinking; Data Architecture; Workflow Design; QA & Debugging; Analytics Literacy; Governance Awareness; Documentation; Risk Sensitivity
This role holds the platform together end to end. You oversee how registrations, data, automations, analytics, contributor journeys, and standards interact. You ensure that nothing important breaks quietly, that trust is protected, and that growth does not outpace reliability. You investigate discrepancies, resolve failures, document systems, and act as the bridge between technical operations, editorial intent, and public credibility.
Volunteer Coordinator / HR Specialist (aka, People Whisperer for Planet Savers)
Proven experience in volunteer management, recruitment, or human resources.
Excellent interpersonal and communication skills to engage and motivate volunteers.
Organizational prowess to juggle schedules, manage applications, and coordinate teams.
Familiarity with HR tools and volunteer management systems (e.g., BambooHR, Volgistics).
Conflict resolution skills and a knack for making people feel valued and heard.
Passion for environmental causes and community building.
Ability to develop onboarding processes and training programs for volunteers.
Do you thrive on connecting people to meaningful opportunities? As our Volunteer Coordinator / HR Specialist, you’ll be the heartbeat of our volunteer program, ensuring every person who joins our mission feels like the hero they are.
You’ll manage the recruitment, onboarding, and scheduling of volunteers, matching their skills to the roles where they can make the biggest impact. Whether it’s crafting training materials, resolving scheduling hiccups, or simply being a cheerleader for the team, your work will ensure our volunteers stay inspired and engaged.
Your role will also involve creating a positive, inclusive environment for everyone involved, fostering collaboration and celebrating achievements along the way. If you love working with people and want to be part of a mission that truly matters, we’d love to have you on board.
Accountant and Bookkeeper (aka, Keeper of the Financial Peace)
Proven experience in accounting and bookkeeping, preferably in a nonprofit or social enterprise setting.
Proficiency with accounting software (e.g., QuickBooks, Xero, or similar tools).
Strong understanding of financial reporting, budgeting, and cash flow management.
Knowledge of tax compliance and regulations, including those applicable to nonprofits.
Attention to detail and excellent organizational skills.
Ability to create and maintain transparent financial records.
Experience with grant reporting and fund tracking is a plus.
Are you someone who finds joy in balanced budgets and reconciled accounts? As our Accountant and Bookkeeper, you’ll play a critical role in ensuring the financial health of our mission.
Your responsibilities will include managing day-to-day financial transactions, preparing accurate reports, and keeping our accounts in tip-top shape. You’ll track donations, grants, and expenses to ensure transparency and compliance with financial regulations.
Additionally, you’ll work closely with fundraising specialists and project managers to create budgets that maximize our impact while staying on track. Whether it’s preparing reports for stakeholders or answering the occasional question about why the coffee fund exists, you’ll be the go-to person for all things financial.
If you love numbers, have an eye for detail, and want your skills to make a difference, we’d love to have you join our team!
Platform Builder & Technical Architect
Web Architecture; Modular Platform Design; CMS Strategy; API & Integration Thinking; Performance Awareness; Maintainable Development
This role is responsible for designing and building the platform itself when developing from scratch using a modern platform or framework. You translate the platform’s goals into a scalable, modular technical structure that supports content, contributors, data capture, analytics, and future expansion without unnecessary complexity. You work closely with the Platform Systems & Trust Steward to ensure what is built is reliable, auditable, and aligned with long-term public trust.
Qualitative Researcher (aka, Change Catalyst Investigator)
Expertise in qualitative research methods, including interviews, focus groups, and ethnographic studies.
Strong analytical skills to interpret themes, patterns, and insights from qualitative data.
Experience in user research, behavioral studies, or impact evaluation.
Proficiency with research tools (e.g., NVivo, ATLAS.ti, or Dovetail) and survey platforms.
Exceptional communication and storytelling skills to translate findings into actionable recommendations.
Passion for understanding what motivates people to take action and create change.
Familiarity with environmental or advocacy-related topics is a bonus.
Are you driven to uncover the "why" behind human behavior and the "how" of driving meaningful change? As our Qualitative Researcher, you’ll play a vital role in ensuring that our site and content resonate with audiences and inspire real-world action.
Your work will go beyond traditional research—you’ll engage directly with environmental specialists, community organizations, and advocacy leaders to understand the needs, challenges, and gaps they experience. Through interviews, focus groups, and collaborative discussions, you’ll gather diverse perspectives and identify the most impactful strategies to address these gaps.
Additionally, you’ll analyze user feedback and behavior on our site to ensure every page, post, and initiative is designed to spark action. Your insights will directly influence our content creators, strategists, and designers, ensuring our work drives maximum impact.
This role is perfect for someone who thrives on connecting with people, uncovering deep insights, and shaping strategies that create real change. If that sounds like you, we’d love to hear from you!
Secretary and Administrative Coordinator (aka, The Maestro of Organization)
Proven experience in secretarial and administrative roles, preferably in a nonprofit or social enterprise setting.
Exceptional organizational and multitasking skills to manage schedules, communications, and office operations.
Proficiency with office software (e.g., Microsoft Office, Google Workspace) and familiarity with project management tools (e.g., Asana, Trello).
Excellent written and verbal communication skills.
Ability to handle confidential information with discretion and professionalism.
Strong problem-solving skills and a proactive approach to tasks.
Experience coordinating meetings, preparing reports, and managing correspondence.
Are you the person who keeps everything running smoothly while others wonder how you do it? As our Secretary and Administrative Coordinator, you’ll be the backbone of our operations, ensuring every detail is in place so our team can focus on saving the planet.
Your responsibilities will include managing schedules, handling correspondence, organizing meetings, and maintaining records. You’ll be the point of contact for internal and external inquiries, ensuring communication flows seamlessly. From preparing reports to keeping the office (virtual or physical) in order, you’ll ensure everything is running like clockwork.
If you love organizing chaos, have a knack for solving problems before they arise, and thrive on keeping things efficient, this role is perfect for you. Plus, you’ll get to be part of a team that’s making a real difference!
Risk, Governance & Continuity Steward
Risk Assessment; Ethical Foresight; Standards Definition; Scenario Analysis; Process Documentation
This role looks ahead to protect the platform’s long-term credibility. You identify reputational, ethical, and operational risks early, define standards and boundaries, and document processes so the platform does not depend on any one person’s memory. You help ensure resilience through growth, change, or transition.









